Visual identity
Booklet design
Visual identity
Booklet design
Visual identity
Booklet design
Visual identity
Booklet design

Tadayoshi Nakabayashi: Transposition Exhibition​​​​​​​

Tadayoshi Nakabayashi: Transposition is internationally renowned Japanese print artist Tadayoshi Nakabayashi’s first exhibition in Hong Kong, showcasing his Transposition — Ground series of copper plate etchings. Nakabayashi takes inspiration from earth’s vegetation as it transforms throughout the seasons to express the central theme of ‘nothing can escape from decay’, a verse taken from the works of Japanese poet Mitsuharu Kaneko (1895–1975). When we first saw his works up close, we were deeply moved by the tender, meticulous and sharply contrasted etched markings on the gampi paper. Nakabayashi’s aestheticism is fully visible in the composition of each work.
The blacks and whites represent light and shadow in his etchings. For the main visual identity, we used the tension and harmony between black and white, as well as the empty space between the artworks and texts to express the exhibition’s theme. We did not want to overdesign the exhibition catalogue, intending for the medium to become one with the artworks. To create a coherent visual experience from the exhibition space to its collaterals, no text and indentation were added to the spine of the catalogue. The black-and-white body and spine of the catalogue corresponds to the exhibition’s main visual identity, with the front and back covers opening to reveal Nakabayashi's Transposition ’95 — Ground V (1995). 
We placed much effort in achieving the desired tensile strength of the printed catalogue. The outer cover uses Takeo’s TELA 60 gsm thin washi paper, which derived its name from the Spanish word that means ‘cloth’ and ‘membrane’. Its surface has long fibres not found in similar types of paper, making it delicate yet tenacious. Once readers hold the catalogue in their hands, they can immediately feel the flow and texture of the fibrous paper and vaguely see the artwork printed beneath. The exhibition title’s typeface is formed by intermittent fine lines, likened to the sharpened, sculptural finishing strokes in etching practices. In addition, we hoped to refer to Nakayashi’s use of grainy embossed gampi paper on the cover, so for the inner cover we chose to use shin-banfushi (earth paper), which has a grass-like coarse texture. The catalogue’s pages were printed in a four-colour process. As most of the artworks have a darker colour palette, we worked with the printers to ensure the final outputs match the rich, layered tones of the originals.

Client: Hong Kong Open Printshop

Artist: Tadayoshi Nakabayashi

Identity & Book Design: Allan Fan, Poe Cheung
Printing Production: Colham Printing

Client: Hong Kong Open Printshop

Artist: Tadayoshi Nakabayashi

Identity & Book Design: Allan Fan, Poe Cheung

Printing Production: Colham Printing