Visual Identity
booklet Design
Visual Identity
booklet Design
Visual Identity
booklet Design
Visual Identity
booklet Design

Nous

About
Contact

Nous

About
Contact

ITC MA Fashion Show 22 — THEN NOW META

We create a concept that not only represents the diverse collective of students work, but also is a response to our world and varying notions. The visual expression of each show is meticulously considered and explored. We aim to create something that is a memorable user experience.

THEN: Is represented by a Barrier Grid technique that is on the front and back cover of the brochure. The transparent sleeve has a black stripe overlay. As the brochure is removed the image becomes an animation. 


NOW:

The sleek silver mirrored paper and contemporary graphics and minimal layout, are very much in keeping with the now. 


META:

The brochure has an AR feature, when scanned the cover, a abstract static image will become a digital 3D motion graphic.

THEN: 

Is represented by a Barrier Grid technique that is on the front and back cover of the brochure. The transparent sleeve has a black stripe overlay. As the brochure is removed the image becomes an animation. 


NOW:

The sleek silver mirrored paper and contemporary graphics and minimal layout, are very much in keeping with the now. 


META:

The brochure has an AR feature, when scanned the cover, a abstract static image will become a digital 3D motion graphic.

THEN: 

Is represented by a Barrier Grid technique that is on the front and back cover of the brochure. The transparent sleeve has a black stripe overlay. As the brochure is removed the image becomes an animation. 


NOW:

The sleek silver mirrored paper and contemporary graphics and minimal layout, are very much in keeping with the now. 


META:

The brochure has an AR feature, when scanned the cover, a abstract static image will become a digital 3D motion graphic.

THEN: 

Is represented by a Barrier Grid technique that is on the front and back cover of the brochure. The transparent sleeve has a black stripe overlay. As the brochure is removed the image becomes an animation. 


NOW:

The sleek silver mirrored paper and contemporary graphics and minimal layout, are very much in keeping with the now. 


META:

The brochure has an AR feature, when scanned the cover, a abstract static image will become a digital 3D motion graphic.

Client: MA Fashion & Textile Design in HK PolyU
Creative Direction: Allan Fan, Poe Cheung
Graphic Design: Hazan Yeung
Printing Production: L Force Printings Co.Ltd
Portfolio Photography: Mui Cheuk Nam